What makes a logo effective?

A good logo needs to:​
• be visually striking
• work well in a variety of sizes
• work in both color and black and white
• convey the brand of the ​organization or event
• be easy to read

In addition, logo files need to be prepared properly for the image to work in a wide variety of uses — such as screen printing, website or ​print production. We have the expertise to help you develop your logo and prepare all of the necessary versions you'll need to use it throughout your communications.