Lane Guyot is an artist who paints on black silk ties. His custom designs are sought after, especially by his associates in Masonic circles. His new SquareSpace website offers the opportunity to order custom ties online. More importantly, it gives the viewer insight into his process through vividly colorful galleries. Like his ties, the site is built on a black background, the better to showcase the images.
Dakota Street Design provided all photography, copywriting, site architecture, and e-commerce setup for the client - plus coordinating business cards: truly a full-service project!